Tuesday, December 3, 2019

Don't Write Off December

Although the year is drawing to a close, the real estate season isn't over.  Many people figure that holidays and vacations mean that nothing to do with property will get done, but that isn't always so.  In fact, because the end of the year is a hard deadline for some projects, professionals often rush to make sure that transactions are completed in time.  Delays are made up for by planning for them.  And lots of people in the industry wait until January to take a break.

Even clients can be easier to reach.  Especially this year, when Thanksgiving was so late, the season is rushing toward us, and business travel slows down.  Weather keeps some from traveling, or even from regular appointments.  When businesspeople are in the office, they sometimes have less punishing schedules.  Things they need to get done can depend on others, who are not around. Financial chores and future planning take place onsite, in many cases, as do reviews and strategic sessions. Even shopping is now online for lots of gift givers. As a result of all this, it can be more possible to reach people at their desks, not less.  And they may be more likely to answer their own phones, due to clerical absences!

What does this mean for buyers and sellers?  Push to get things done, even in the last weeks of the  year.  Try a little harder to find common ground--expect that there may be more flexibility when time is short.  Put off that shopping list, and get down to business.  You'll be glad you did!

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